Ad Tech Is About To Get Boring, And That’s Good For Marketers

oatmeal Forget about HuffPo or what’s left of the surprisingly profitable subscription dial-up unit: One of the primary reasons Verizon bought AOL was for its ad tech business. The deal is a validation of programmatic advertising, but it also signals the end of programmatic’s startup era. Read More

from TechCrunch http://ift.tt/1BRQ4tf
SHARE

About Unknown

    Blogger Comment
    Facebook Comment